product placements

It generated tours and albums and enormous ratings, network cross-promotions and product placements.

它创造了无数巡演、专辑和极高的收视率，以及网络交叉营销和广告植入。

The second part is the empirical study of the product placements' effects of brand communication.

第三部分是植入式广告品牌传播效果的实证研究部分。

The public is curious about whether Feng Xiaogang, recognized as a director who can turn product placements into amazing box office, will keep the style of "Zero Advertising," which Ha Wen maintained in the previous galas.

人们好奇的是总会把广告植入转化成奇异的票房收入的总导演冯小刚会否保持哈文在之前晚会中使用的“零广告”形式。

Every single part of every single TV program is designed to keep you in front of the TV and prepped to buy the advertised products through traditional advertising or product placements.

每一档电视节目的每一个环节都是为了让你驻留在电视机前，准备通过传统的广告方式或植入式广告让你购买广告中的产品。

The fifth part proposes some relevant suggestions on how to improve the communication effects of the product placements in films.

第五部分对如何优化电影植入式广告传播效果提出了相关的建议。

This point of view is expected to provide useful experience for domestic films and product placements.

以期为国内电影的发展和植入式广告的投放提供有用的经验。

The second part outlines some theories related with product placements in the Chinese commercial films and communication effects, including the concept of the product placement, the placement way and theoretical summary of the communication effects of the product placements.

第二部分是对中国商业电影植入式广告及传播效果相关理论的概述，包括电影植入式广告的概念与其基本植入手法，植入式广告传播效果的理论基础综述。

The likes of Chanel, Gucci and Louis Vuitton have used product placements on Korean TV dramas to broaden their appeal to young Chinese consumers.

香奈儿（Chanel）、古驰（Gucci）、路易威登（Louis Vuitton）等品牌都曾将产品植入韩国电视剧，以提升其对于中国年轻消费者的吸引力。

The marketing strategy of these brands relies on celebrity endorsement and product placements in popular TV dramas, especially since young Chinese women are increasingly using South Korean stars as beauty role models.

这些品牌的营销策略依赖于明星代言和电视剧中植入的广告，主要因为年轻的中国女性越来越多地使用韩国明星作为美容偶像。

In 2012 and 2013, Ha Wen clearly announced that CCTV Spring Festival Galas would not have any product placements.

在2012年和2013年的春晚上，哈文明确宣布春晚不会有任何广告植入。